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Lifeforce landing pages.
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Going full force.
Longevity nutraceutical company Lifeforce wanted to create landing pages for two of their flagship products: DHEA and Peak Healthspan™.
I gave them two options for the DHEA lander: a more comprehensive version with full details about the product, and a teaser version that prioritized driving to the product page. They opted for the beefed-up version to give customers all the info they’re looking for up front.
The Peak Healthspan™ lander follows an almost identical format to the DHEA lander. It was my idea to add a module delineating the nine hallmarks of cellular aging that Peak Healthspan™ addresses. It was nice to call on my science background for some good old-fashioned scientific research. Cellular aging doesn’t lend itself to brevity, but I did my best to pare it down to consumer-friendly, snack-sized bits.